Familiar allows you to easily understand your supporters.

Spend less time wrangling your data and more time acting on it.

Quickly and Easily
Visualise your Supporters

Hone in on key Insights

Familiar automatically highlights the most significant insights so you can understand your data at a glance.


Informed A/B

Pick A/B winners using metrics that really matter: signups, attendance, etc.


Identify Leaders

Find the recruiters or point people that consistently inspire people to action.

Be Detailed

Break down lists, attendees or your whole database along any attributes that you store: demographics, account age, referrer, etc

How People are using Familiar

Evaluating Tactics

Take different groups of supporters tagged by the tactic's used to reach them and evaluate who you're reaching, and what action they're taking.

See Example

Database Snapshots, Fast

Break down your supporters by circles of commitment or engagement ladder and get to know the characteristics of each group.

Prepare your quarterly snapshot in minutes instead of days.

See Example

Find Related Attributes

Quickly see what tags or attributes are correlated with actions taken by your supporters.

See Example

Peace, Compassion and a Healthy Earth

You're working hard to create a better world, and we don't want to undermine that.

We're progressive aligned and negatively screen the organisations we provide services to.

Works with NationBuilder

Start a free trial to connect your Nation



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Photo of Los Angeles Women's March 2017, by Eric Garcetti Office, Creative Commons CC-BY