Spend less time wrangling your data and more time acting on it.
Familiar automatically highlights the most significant insights so you can understand your data at a glance.
Pick A/B winners using metrics that really matter: signups, attendance, etc.
Find the recruiters or point people that consistently inspire people to action.
Break down lists, attendees or your whole database along any attributes that you store: demographics, account age, referrer, etc
Take different groups of supporters tagged by the tactic's used to reach them and evaluate who you're reaching, and what action they're taking.
Break down your supporters by circles of commitment or engagement ladder and get to know the characteristics of each group.
Prepare your quarterly snapshot in minutes instead of days.
Quickly see what tags or attributes are correlated with actions taken by your supporters.
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